Category: Fashion

The GAP Teams Up with Metro Boomin & SZA for the Logo Remix’ Collection

One of the 2018 Grammy commercials featured Sza and Metro Boomin for the GAP’s  “Archive Reissue – Logo Remix” collection.   To celebrate its evolution, the ‘Logo Remix’ collection includes signature Gap styles, including tees, sweatshirts, and rugby shirts, thoughtfully designed with logos from throughout the decades. To launch the collection, Gap collaborated with director Tabitha Denholm, who has directed music videos for Florence and the Machine, Haim and Jessie J, along with performance and movement director Tanisha Scott, who is best known for her work with Beyonce, Drake and Rihanna, to create the ‘Logo Remix’ film. The film brings...

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Adidas To Create A Pinnacle Basketball Culture Experience at 747 Warehouse Street In Los Angeles

Los Angeles, CA., January 24, 2018 – At 747 Warehouse Street on Feb. 16 and 17, adidas blurs the line between basketball and culture offering attendees a series of fully immersive experiences that will inspire creators to shape the future of the game – whether it be through fashion, music or sport. For two days, adidas will deliver the Los Angeles community a dynamic, ticketed experience that is rooted in creativity and innovation. 747 Warehouse Street will feature two days of live music performances from notable artists, appearances from NBA All-Stars, speaker panels with the brightest in style and entertainment,...

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Adidas Releases New Original Is Never Finished 2018 Video With Star Studded Cast of Influences

Adidas released a new video for its Adidas Originals brand.  The video called, Original Is Never Finished 2018, and features a star-studded cast from the worlds of music, style and sports including  A$SP Ferg, Playboi Carti, Nick Young, Kaytranada, Adrianne Ho, Dua Lipa, Lu Han, Miles Silvas, Florencia Galarza and Marcelo Vieira.  The concept behind the video is to demonstrate how creativity is in a constant state of evolution, meaning that with each new iteration comes creations of something familiar but also new and different. In a metaphoric loop, in which the first scene of the film mirrors that of the last, each...

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Ralph Lauren, Nike and Burton Reveal 2018 PyeongChang Winter Olympic Outfits

The Winter Olympics in PyeongChang’s, South Korea start on Friday, February 9th, 2018 and we have and three classic American Brands have signed on to outfit the athletes with technologically enhanced gear to ensure that they can brave the frigid PyeongChang weather and perform to the best of their abilities. USA Opening Ceremony USA Closing Ceremony Ralph Lauren designs include, the limited-edition opening ceremony parka and limited-edition closing ceremony bomber jacket include a streamlined heating component, designed with the intent to keep Team USA’s athletes warm in PyeongChang’s cold temperatures. “Ralph Lauren is excited by the convergence of fashion and...

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